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The World Leader in Aquatic Safety Since 1983. E&A History Ellis & Associates– History in the Making In the late 1970’s water parks began a climb in popularity and complexity, presenting safety challenges not previously encountered in flat-water pools. Moving water, wave pools, and catch pool hydraulic currents required a different approach to lifeguarding and new procedures to keep lifeguards and guests safe. After investigating a drowning in 1983, Jeff Ellis changed the course of water safety history, revolutionizing lifeguard training with the development of new life-saving protocol. The game-changer was the introduction of the rescue tube as the primary rescue equipment for lifeguards. Eliminating body contact rescues provided a safer and more effective method for lifeguard rescues. Over the next several years, E&A continued to create and implement new procedures, training and lifesaving technologies. By 1991 more than 80% of water parks in the United States used E&A training, and protocols developed by E&A became the operational standard for pools around the world. E&A continues to innovate and advocate for the industry through involvement in trade associations, committees and standards organizations. E&A COO Richard A “RAC” Carroll, an original member of the Council for Model Aquatic Health Code (CMAHC) committee for creati on of the Lifeguard Bather Supervision module, maintains active industry leadership, serving on the CMAHC board. With unprecedented experience in the fields of risk management and aquatics, the E&A team identifies issues surrounding aquatic safety and continually creates new, safety driven programs geared toward accident prevention and accountability. 2 Today E&A has over 800 clients in 40 countries and products translated into nine languages. Page 39 of 207