Southtowns Record

TBM04.27.2026

Government
Town of West Seneca
Board
Town Board
Meeting
Apr 27, 2026, 3:45 p.m.
Posted by publisher
May 18, 2026
Kind
Minutes
Topics
Zoning and land use, Parks and recreation, Public safety, Budget and taxes, Water, sewer and drainage, Short-term rentals, Housing, Audits and oversight

Original document

Same meeting

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WEST SENECA COURT ROOM  TOWN BOARD PROCEEDINGS
1250 Union Road  Minutes - Meeting # 2026-08
West Seneca, NY 14224  April 27, 2026

expenses on this grant.

Increase:
01000100.43490 State Aid – Police $7,500.00
01312000.50415 Police/Other Contractual Expenses $7,500.00

Ayes: 4  Noes: 0  Abstain: 0  Motion Carried
5. Director of Recreation Cox re Aquatic safety and swim program transition

Director of Recreation Cox stated Ellis and Associates would provide training for lifeguard instructors.
The town would use the Ellis and Associates (E&A) type of certification. The next item on the agenda
is a request for approval to transition swim lessons from the Red Cross to E&A. Supervisor Dickson
asked why E&A was selected. Director of Recreation Cox stated Ellis and Associates of the gold
standard lifeguard training in the United States and internationally. Supervisor Dickson asked if any
local entities use E&A. Director of Recreation Cox stated that locally Darian Lake uses E&A, among
other entities across NYS. Supervisor Dickson asked what this program replaces. Director of
Recreation Cox stated that this program brings lifeguard training and certification in-house.
Supervisor Dickson stated while the program costs more, it ensures the town has the appropriate
number of lifeguard trainers and lifeguards going forward. Councilmember Breidenstein stated that in
recent years the town used a private contractor to train lifeguard instructors and commented that this
venue is no longer available. The proposal is a way to standardize the process and ensure the pool
stays open. Supervisor Dickson stated the program would be funded from the Building Recreation
Fund and explained recreation fees are collected from new housing development. The current fund
balance is approximately $100,000.

Councilmember Sherman stated E&A are risk managers, also. Director of Recreation Cox stated
E&A does consulting, surprise audits, training, manuals, and in-services. Councilmember Sherman
asked where the consultant is located. Director of Recreation Cox stated Wisconsin and commented
that the company operates internationally. Councilmember Sherman asked if there were extra costs
for this. Director of Recreation Cox stated there is a one-time cost to train the lifeguard trainers. Red
Cross trainers are not as plentiful and are more difficult to find.

Supervisor Dickson asked what the Jeff Ellis Swimming Program was. Director of Recreation Cox
stated that is the swim lessons program.

Motion by Supervisor Dickson, seconded by Councilmember Sherman, to authorize the Supervisor to
execute the contract with Ellis & Associates (E&A) in an amount not to exceed $14,089.00 to provide
an aquatic safety and swim program to be paid from the Building Recreation Fund account
04000000.20032.

Ayes: 4  Noes: 0  Abstain: 0  Motion Carried

6. Director of Recreation Cox re 2026 pool rate schedule

Director of Recreation Cox explained the proposed fee schedule and his recommendation of an
unlimited option instead of punch passes. The passes will be sold digitally through the MyRec
website. There will be payment options at the pool. Supervisor Dickson stated fee schedule includes
a non-resident rate and asked if Director of Recreation Cox consulted with NYS. Director of

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