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Comprehensive Proposal: Aquatic Safety & Swim Program Transition TO: Town Board Members FROM: Youth and Recreation RE: Proposed 2026 Municipal Pool Rate Schedule Objective: To transition the West Seneca aquatic department to a "Risk Management" partnership with Ellis & Associates (E&A) and Jeff Ellis Swimming (JES), establishing a new standard of accountability and community safety. 1. The Ellis Advantage: Why Transition? Unlike traditional certification bodies, E&A provides a full-scale safety system that holds staff accountable year-round. This shift moves the facility from "passive certification" to "active risk management." Feature Ellis & Associates (E&A) Standard Programs Accountability Unannounced 3rd-party Self-policed internal video audits. standards. Scanning Standard 10/20 Protection™ General subjective (Objective). surveillance. Technology Digital logs (EllisDocs) & Manual paper-based logs. Pectora. Legal Support Expert investigation & Curriculum support only. litigation support. 2. Proprietary Technology & Safety Ecosystem ● vanGUARD™ Leadership: The industry's only CMAHC-certified supervisor program. ● EllisDocs: Mobile app for real-time, geo-tagged safety logs and checklists. ● Pectora®: Learning management system for digital credentials and tracking. ● VAT™ (Vigilance Awareness Testing): Regular "Drop Drills" using mannequins to ensure constant readiness. Page 35 of 207